What is Graphic Design?
“If school teaches you anything, it should be that you
learn on your own.”
Graphic design is the practice of transforming messages into effective, powerful communications. Graphic design applications include logos and identities, ads, magazines, Web sites and interactive programs, and motion graphics and titles. Though the processes and purposes are different, all the applications use the same design thinking. Our program makes no conceptual distinction – though there are very significant technological distinctions – as these disciplines all share the same underpinnings. It is these profound commonalities – for example the use of type, image, and space, and the critical nature of abstraction – that we teach.
Below are some graphic design samples:

Spread ad

New York Times logo

2000 Ken Cato

1964 Erberto Carboni

1954 Herbert Matter

1788 Bodoni numerals

Hyphenatiion via Gutenberg, Jenson, and Manutius

c1200BC Cuneiform “tablet”
